Lookbook

Backstage and laughter in Semnoz.

Going out for a photoshoot is always an adventure, even if it's just on your doorstep. That's why the Semnoz, our little mountain near Annecy, is the perfect spot. Winding roads, trails, 360-degree views… perfect for shooting the PIHA and the new POCKET series. We're taking you behind the scenes of a photoshoot with friends.

PIHA hip bag / front bike bag

€85,00

For the road shots, we decided to improvise a moving shoot... through the sunroof... or straight out of the open back of the car!

PIHA hip bag / front bike bag

€85,00

Next, we decided to shoot the new POCKET collection, and for that we had to pretend we were out hiking... Rémi was only wearing his Vans, so we had to be careful not to get his feet in the shot!

SQUAMISH POCKET roll-top backpack 20-40L

€165,00

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When the Aravis look like a Patagonia landscapes.

When the Aravis look like a Patagonia landscapes.

Once again, we should have canceled the photoshoot because of the bad weather. Then, as we are not made from sugar, we thought that even photos under the rain could be cool. We also booked a fondue for lunch, so at worst, we’ll have a good time with friends 😬.

When the Aravis look like a Patagonia landscapes.

5 minutes reading
Backstage and laughter on Semnoz.

Backstage and laughter on Semnoz.

Going out for a photoshoot is always an adventure, even if it's just on your doorstep. That's why the Semnoz, our little mountain near Annecy, is the perfect spot. Winding roads, trails, 360-degree views… perfect for shooting the PIHA and the new POCKET series. We're taking you behind the scenes of a photoshoot with friends.

Backstage and laughter on Semnoz.

2 minutes reading
Bivouac at Parmelan.

Bivouac at Parmelan.

The cliffs of Parmelan… we can see them from our balcony in Annecy.“Muuum, can we sleep up there someday?”“Yes… why not! We could pitch the tent with a view of our house!”

Bivouac at Parmelan.

3 minutes reading
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